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LATEST POSTS

Building an integrated publishing ecosystem

The Author Stack framework

365 Simple ways to talk about your writing

What’s next?

Building the System

The Multi-Channel Author Ecosystem

How the Stack Works

Understanding psychological triggers in book marketing

Understanding the modern customer journey

Funnels vs. Flywheels

The Growth-to-Monetization Parallel for Writers

Continuity & Subscriptions

The Casual Reader Retailer Funnel

Kickstarter

Landing Pages

The Web Store

How Each Sales Channel Fits into the Bigger System

Launching Books for Fun and Profit

Other marketing strategies

Afterword

Why writers smash into brick walls, and how to break through them to reach the next level of your career