15 - Spokes in your promotional wheel

16 - Using social media effectively

17 - How to make content marketing work for you

I made a weird goal this year...

Time has to happen

The publishing industry is broken, but it doesn't have to break us

Bouncing back: The defining feature of successful creators

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The growth-to-monetization parallel

You build the structure for your next launch during your current launch

Are you running a low touchpoint or high touchpoint subscription?

Tortured genius

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Your debut will probably flop

The. Only. Good. Marketing. Is. The. Marketing. You. Do.

Always sell the transformation

Platform, audience, and assets

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Be interesting enough for long enough around enough people

"How do I market myself without feeling gross about it?"

It’s a good time to be a ghost(writer)